Enrollment site and CRM handoff | WANFENG

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Enrollment site and CRM handoff

Education · Mini Program

WANFENG CASE STUDY — Strategy, design, engineering, delivered.

Enrollment site and CRM handoff

Per-campus LPs, trial booking, CRM webhooks; unified UTM and event naming for ads.

EducationMini ProgramSEOMultilingual

+44%
Booking leads lifted

Case narrative

Per-campus LPs, trial booking, CRM webhooks; unified UTM and event naming for ads.

Align copy and compliance touchpoints with marketing/legal before cutover; use staging and canaries.

Outcomes and Deliverables

Ad leads move from landing page to CRM with cleaner attribution.

Related Cases

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